IPG Mediabrands

Visual Identity, Signange

Art Director: Brittany Button
Design Director: Abbe Sublett
Designers: Darren Wong, Sally Rousseau, Kiki Lovelace, Ben Huh, Gelisa Henry

IPG Mediabrands is a group of media and marketing specialists driven to help clients win in the marketplace. To support the massive presence IPG had at the 2023 Cannes Lions Festival of Creativity, our team collaborated on a widespread library of 90+ print and digital assets, including menus, invites, and signage used throughout the event.

A standout is the menu I designed for the IPG Mediabrands x Warner Bros. Discovery executive dinner, the event that kicked off the week. The objective was to create something timeless, elegant, and visibly distinct from the event graphics.